Is the tourism industry ready to be recommended by AI?
Overseas travelers sit in front of their screens, tapping away to activate their smart assistants. A mainland AI-powered itinerary planning tool has recently been integrated into the Hong Kong market. Tourists no longer need to consult travel guides or search websites; they simply input a command: "Please plan the most authentic four-day, three-night itinerary in Hong Kong." Instantly, attractions, accommodations, and transportation routes are displayed. Travelers no longer manually search and filter; the choice is increasingly handed over to algorithms. The Hong Kong SAR government's latest Policy Address 2026 proposes AI tourism applications, introducing personalized travel suggestions through Discover Hong Kong, but this thinking remains at the level of digital promotion. As international technology platforms increasingly become gateways to tourism information, if the government only focuses on developing interfaces, it is tantamount to mistaking digital promotion for digital infrastructure. The government's role has never been to personally develop tourism platforms, much less to compete with multinational technology companies for traffic.
Is the tourism industry ready to be recommended by AI? Read More »

